Collaborations between brands and influencers in New York often involve multiple forms of compensation including fees for appearances at events or promotional campaigns as well as bonuses based on performance metrics such as impressions, clicks/views, etc. Sai De Silva NYC Fashion Blog @scoutthecity 373K followers, 27. As a global hub for fashion, media, and culture, New York City is an attractive destination for international brands seeking to connect with top NYC influencers who have a large audience and influence. Through their blogs and social media profiles, they are changing the way we think about social media and its impact on our lives. Alexa Mathews NYC Food Blog @eatingnyc 304K followers, 26. Now What? Another key reason why brands favor working with NYC influencers is that they can align themselves with some of the major players in the entertainment industry such as celebrities or sports stars. 84% of micro-influencers charge less than $250 for a sponsored post on Instagram, and 97% charge less than $100 for a branded Facebook post. Lauren Caruso 14. He has 259k followers and serves great content for his audience to look forward to. Similarly, if NY influencers post mainly on Snapchat or TikTok, they may be even less likely to gain international traction since those platforms only recently gained widespread use outside North America and Europe. Start free trial Sign up and get instant access to millions of Instagram influencers by location and category. An author and a blogger, Leandra Medine is a top NYC Influencers focusing on style and fashion. Phil Cohen 8. Lily Chee (@lilychee) 4. Elise is a fitness trainer who shares user-friendly workouts to get her followers in shape. New York Instagrammers use the platform to showcase their work in a variety of ways. , especially Manhattan food, with the world. His pictures would make you want to pack your bags and go around the world! Charlottes net worth is expected to be approximately $25 million in 2022. 2.95% . In addition, NYC influencer must also have a strong understanding of how trends operate within their particular niche to keep up with whats popular within their audience. (Photo credit: @glitzglamom -influencer-nj) Jenna was born and raised in Brooklyn and moved to the NJ suburbs when she got married. What are the top NYC influencers specializing in usually? Amra Beganovich @clubfashionista Fashion Bloggers NYC 661K followers, 8. Famous blogging personality Michelle Ressler started her Creme de Michelle blog in 2015. Influencers are broken down into five categories, each based on their follower count on any given social media channel. Jen is a NYC-based fitness expert who calls herself an OG Influencer. On Instagram, Jen shares tons of fitness and lifestyle tips and recipes with her 13.5 million followers. #israel #hummus #brooklyn #nyc #trendy #opinion. Top 100 Micro Influencers List in 2023 (Fashion, Beauty, Tech, Travel, and Fitness) 1. Utilizing figure, If you can make it here, you can make it anywhere applies to, , too. Take Adassa Phillips , a 25-year-old master's student at the University of Maryland by day and a Washington, D.C., area food influencer by night. Finally, an aspiring NYC influencer must recognize that even if they can meet all these criteria successfully it does not necessarily mean that they will become instantly famous overnight; rather it may take years before an NYC influencer and their efforts finally pay off due to not only to sheer luck but because of other elements out of ones control such as competition from other similar accounts or current events impacting public opinion altogether. Utilizing figure. Looking for the 50 top New York City (NYC) influencers? From sharing life in hospital scrubs to style in NYC streets, Sabrina demonstrates multitasking in an entirely unique way. Top NYC influencers also know how to mix and match different pieces together to create unique ensembles that stand out from the crowd. 55 Top NYC Instagram influencers and bloggers to collaborate with 1. Angelique is a New York aficionado on beauty, fitness, wellness and lifestyle content. They help brands to elevate their public image and social media presence, engage with their target audience, and gain positive media exposure. Pretty City New York, Prettycitiesnewyork, 93.4K Instagram followers: A group of photographers share the prettiest sites and images of New York City. A post shared by Gloria and Yusef (@nycfoodielyfe). The top NYC influencers are trendsetters who often specialize in fashion, beauty, art, and culture. Arianne Witt 6. A post shared by Jenypher | NYC & NJ Blogger (@foreverjenypher). Jessica Wang is a well-known blogger and one of the most influential NYC fashion influencers. On TikTok, Audrey is a mega-influencer who shows her followers how to style her designer knee-high boots and unboxes her new luxury jacket. Its in-depth and gives you best recommendations on hotels, museums, secret landmarks, and food/drink. I'm an influencer I'm a brand. Finally, its important not to forget about analytics when striving towards becoming one of the top New York Instagrammers. Use Campaign-Specific Hashtags Campaign-specific hashtags are one of the best ways to spread brand awareness and drive sales. Micro influencers are now earning as much as creators with millions of followers. The post, which has over 3,3K likes, concentrates on amazing red lip makeup, which is quite popular this summer. Warm and comfy in neutral colors = my fall uniform #whatiwore #ootd #streetstyle #NYC #Harlem #genxtiktokers #fyp #foryou. Beatrice is a native Brooklynite, top real estate agent and entrepreneur with her own line of dog supplies. Terms of Service Privacy Notice California Privacy Notice Cookie Policy Accessibility, Sixty-two percent of Americans watch videos on YouTube daily, and 92% use the platform weekly. As a NYC micro-influencer agency, we can assure that it's home to a large and diverse market of influencers across a variety of niches including fashion, beauty, lifestyle, health and wellness, travel, and more. Leandra is active on a variety ofsocial media platforms such as Facebook, Instagram, and Twitter, which has aided in the growth of her following and commercial success. Ariel is a proud New Yorker with Puerto Rican roots. Just good old honesty, relatability, tips, tricks, some well-placed humor, and micro influencers ready for more Collabs(yup, they've already gotten started)! On Instagram, she takes her followers on a tour of the hottest properties in NYCand strikes a pose against a stunning skyline in the Fort Greene Historic District. 4. @The Museum of Broadway // Opens today!! Crayola regularly partners with nano and micro influencers to showcase its products and picks the highest performers for ongoing partnerships. Another service offered by NYC influencers is product placement. Christie Tyler @nycbambi Fashion Bloggers NYC 469K followers, 18. A post shared by Beatrice Genco (@beagenco). For example, do these influencers in New York often post about relevant topics related to your industry? Sabrina @stylophyle NYC Lifestyle Blog 48.2K Followers, TOP NYC INFLUENCERS AND BLOGGERS IN 2023- FAQ. She is admired all over the country because of her sweetness. The result is what its name advertises: one spicy cherry. Drew Jessup, @drewjessup, 22.7K Instagram followers: Drew looks like a fun, super kind and relaxed city guy, as depicted in his posts. Courtney Quinn NYC Blogger @colormecourtney 728K followers, 11. Amras most recent Instagram photo has over 6.5K likes, and it shows her resting in Miami while flaunting her stunning summer clothing. Additionally, some Instagram influencers NYC choose to provide valuable advice about exploring New York City helping locals discover hidden gems and giving potential visitors a glimpse into what makes it so great. For example, if NY influencers primarily post content on Facebook or Instagram, then they may have less global exposure than if they were more active on other platforms such as YouTube or Twitter. On Instagram, where hes known to his 75.9K followers as giraffe908, Romeo, models the latest winter wear collections, Tess is an NYC video creator whos all about beauty, lifestyle and fashion content. Matthew Zorpas 9. Brandon Stanton, @Humansofny, 9.3M Instagram followers: This wildly popular Instagram influencer is documenting random peoples lives and how they live, love and struggle in New York City. A minimalist by aesthetic and a matcha lover, Christine posts the content that her 535k followers must surely look forward to. Theres a view of New York City in just about every one of his posts. They come from all walks of life, and their social media account topics reflect their diverse interests. NYC vlogger Casey became famous on YouTube for his array of camera angles, creative transitions and high-quality vlogs on a variety of topics. Nano-influencers are garnering significant engagement on social media, also likely due to the more personal connections they have with their followers. Replying to @ibtihaali not my fried hair standing up the entire time anyways ily miu miu #designerunboxing #unboxing #haul #designerhaul #miumiuleatherjacket #miumiu #miumiugirl #designerfind #fashiontiktok #designerreadytowear #designershopping #shopping #shoppinghaul. The worlds biggest brands trust IZEA. To search & filter every creator on Instagram, YouTube, and TikTok, get a 14-day free trial of Modash. Brian started mens style blog He Spoke Style in 2013 and he has amassed a huge fan following by posting stuff like mens style, inspiration, fashion, tips and advice. Her blog has been featured in several press outlets and magazines including People Magazine, Inside Edition, and on the Today show. They provide a glimpse into the latest fashion trends, they offer styling tips, and they give advice on where to find the best deals on clothes. We found 7 micro influencers in Dominican Republic on Instagram. These bloggers provide an intimate look into the New York lifestyle, covering everything from cuisine and travel to clothing and beauty. Autumn Skibinski 15. Dubbed the ubermodel by Vogue, Lachowski is ranked as a top Industry Icon and one of the most popular influencers in NYC. His color-themed Instagram is full of his smiling face, style aesthetic, and curly hair! This means they have a hyper-engaged audience who frequently tune in to find out whats new in the area. To search & filter every creator on Instagram, YouTube, and TikTok, get a 14-day free trial of Modash. Another stylish new-yorker, Lindsi is a mom to one. In conclusion, then, becoming a successful NYC influencer involves immense dedication, commitment, and hard work without any guarantee in return which makes it an incredibly challenging yet worthwhile pursuit for those who are willing and able to make it happen. SYD 8. New York City is known for being an epicenter of culture and trendsetting, and this is part of why NYC influencers have become so popular with brands. Lindsi Lane Watts NYC Blogger @lindsilanestyle 247K followers, 31. Selena Gomez. For her 704K Instagram followers, to whom shes known as tesschristinexo, she shares, favorite pieces from her cold-weather wardrobe, New Yorker Jayla is a model and musical artist on the rise. #nyctravel #nycsubway. With macro-influencers, the price per post starts at $1000 and can reach up to $1 million. In 2012, he launched his successful blog Your Mirror Style. Pelayo Diaz 6. Jourdan Sloane Fashion Bloggers NYC @jourdansloane 577K followers, 23. is an NYC event planner, foodie and a fan of admittedly bad movies. This is for my Broadway fans! Additionally, influencers in New York are typically categorized by their level of influence, which can range from micro-influencers with smaller followings to mega-influencers who often have millions of followers. She is a top NYC influencer that covers everything from lifestyle, wellness, & travel while keeping her audience grounded & educated with stories from a nurses perspective. She started her personal blog Atlantic-Pacific in 2010 and has become well known for her love of color and pattern.. She has worked with many well-known brands including CoverGirl, Gucci, Nordstrom, Target, Tory Burch, and Sephora. For his Instagram followers, Alex captures shots of, on the streets of Manhattan and a view from the 86th floor of the, is a model, screenwriter and actor who also does voiceovers in NYC. Dappered 2. On Instagram, she is a mid-tier influencer who hits the red carpet for a, and shows off her enviable style with a weeks worth of, Sai is a mom of two who calls herself a funny luxury fashion addict in NYC. Some New York fashion bloggers simply share photos of their outfits, while others offer more in-depth analyses of trends and styles. Francisco Lachowski, one of the top New York bloggers in 2022, is also a Brazilian model who has appeared in ads for a variety of well-known companies, including Dior, Hugo Boss, Armani, H&M, Tommy Hilfiger, and many others. Below, we have compiled a list of 100 top micro influencers in 2023 from seven major influencer niches that are considered hotspots for influencer marketing - fashion, beauty, food, travel, fitness/ health, tech, and home design/ DIY.
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